Check your corporation creativity with Version 53 of our quiz!

Lateral Sparks, the weekly quiz from YourStory, checks your area information, enterprise acumen, and lateral pondering abilities (see the earlier version right here). On this 53rd version of the quiz, we current points tackled by real-life entrepreneurs of their startup journeys.

What would you do if you happen to have been of their footwear? On the finish of the quiz, one can find out what the entrepreneurs and innovators truly did. Would you do issues in a different way?

Try YourStory’s Guide Evaluate part as effectively, with takeaways from over 340 titles on creativity and entrepreneurship, and our weekend PhotoSparks part on creativity within the arts.

Q1: Training and expertise

The digital medium has accelerated its presence within the training sector, significantly in the course of the lockdown phases of the pandemic. It has offered sturdy entry, multi-media options, collaborative instruments, and archival capability. What’s one other essential contribution of edtech?

Q2: Fintech progress

Scaling the group, expertise, and organisational tradition can assist fintech gamers ramp as much as attain a broader viewers. Beneficial regulatory regimes additionally assist. What’s one other approach for fintechs to scale?

Q3: Activism and affect

The web and smartphones have contributed vastly to social and environmental causes by providing real-time and archival capabilities to entry essential info. Social media have accelerated this by way of mobilisation by means of likes and shares. What else must be executed for on-line residents to make an affect?

This fall: Storytelling and branding

The founder story is a robust communication instrument to mobilise prospects, rent staff, and entice buyers. It may also be an efficient branding method. Nevertheless it’s not sufficient to have the launch story–what else must occur to this story for a enterprise?

Q5: From launch to scale

Entry to capital can assist an entrepreneur pace up time to market, construct bigger market share, and outspend rivals. However what’s one other enabler for startups to turn out to be scale-ups, past funding?


Congratulations on having come this far! However there’s extra to come back–solutions to those 5 questions (beneath), in addition to hyperlinks to articles with extra particulars on the entrepreneurs’ options. Joyful studying, completely satisfied studying, and completely satisfied creating!

A1: Training and expertise

“Edtech has the flexibility to supply private consideration to each pupil, together with serving to them get a stable basis,” explains Bhavesh Goswami, Founder and CEO, CloudThat. Edtech can actually rework studying.

“Training has reached an inflection level the place new applied sciences can assist improve the educating course of, scale back the executive burden, and in the end create a greater and extra personalised studying expertise for college students, at scale,” explains Charlotte Trugdill, CEO and Co-founder of Jackett.

A2: Fintech progress

“The monetary ecosystem is ripe for collaboration,” explains Harshvardhan Lunia, Co-founder and CEO, Lendingkart. The corporate is leveraging the platform method to hook up with service companions.

“Our companions have already began benefitting from them. There may be a lot that we will do for the whole business. We’ve learnt quite a bit and constructed tech for ourselves, and now, for our companions,” he provides. Learn extra right here about broader engagement and collaboration within the fintech ecosystem.

A3: Activism and affect

“Many processes and pathways might be created for on-line residents to assemble collectively offline and on-line to take a problem ahead in direction of a decision level,” observes Rohini Nilekani, Chairperson of Rohini Nilekani Philanthropies, and creator of Samaaj, Sarkaar, Bazaar – A Citizen-First Method.

She requires each offline and on-line civil society. Such motion must transcend “clicktivism”.  Learn extra right here on her views and suggestions on the affect of volunteerism in India.

A4: Storytelling and branding

“As your model grows, the story of your model may even change. That is an evolving course of and the aim is to maintain on bettering the buyer expertise,” explains Yash Gangwal, Founder, City Monkey.

Authenticity and vulnerability are essential features of storytelling. “Your story is exclusive to your model and your journey, and the way in which you inform that story definitely helps you stand out from the gang,” advises Gaurav Zatakia, Founder and CEO, Flo Mattress. Learn extra about startup brand-building right here.

A5: From launch to scale

“Mentoring with out capital is ineffective as a lot as capital with out mentoring,” observes Naganand Doraswamy, Founding father of Ideaspring Capital. Entrepreneurs will profit extra from ‘good capital,’ going past transactions.

“Beginning up is just not simply coachable however scaling up definitely is. Entrepreneurs have an unmistakable bias for studying from people who’ve been by means of their journeys efficiently,” says Pavan Vaish, Co-founder, Artha College of Entrepreneurship

YourStory has additionally revealed the pocketbook ‘Proverbs and Quotes for Entrepreneurs: A World of Inspiration for Startups’ as a artistic and motivational information for innovators (downloadable as apps right here: Apple, Android).